Luana Alonso is a Paraguayan swimmer whose rise to fame has been marked by athletic achievement, social media presence, and headline-making controversy. This article delivers a complete overview of her life, family, background, career, net worth, scandals, and recent news, ensuring every detail is covered for readers and search engines alike.
Early Life and Family
Born on March 19, 2004, in Asunción, Paraguay, Luana Alonso developed a passion for swimming at a young age, supported by her family, who noticed her talent early. While specific details about her parents and siblings remain private, it’s known that she comes from a close-knit family in Asunción. Raised in Paraguay, she combined primary education and rigorous swimming training, setting the stage for her future success.
Detail | Information |
---|---|
Full Name | Luana María Alonso Méndez |
Date of Birth | March 19, 2004 (Age 20 as of 2024) |
Birthplace | Asunción, Paraguay |
Net Worth | Estimates vary: $100,000 – $2,000,000 |
Family Details | Parents: Not publicly named. Father is a former swimmer, influential in Luana’s career. |
Siblings | Not publicly known |
Marital Status | Single (no spouse or boyfriend publicly known) |
Education | Southern Methodist University, Virginia Tech (Athlete and student) |
Olympic Appearances | 2020 Tokyo Olympics: Women’s 100m butterfly, did not qualify for semifinals |
2024 Paris Olympics: Women’s 100m butterfly, did not qualify for semifinals; retired after | |
National Achievements | Multiple Paraguayan records in the butterfly discipline; finalist at the South American Championships |
Career Highlights | First Paraguayan female swimmer to qualify in 100m butterfly for the Olympics |
Broke 1-minute barrier in 100m butterfly (59.88s, Westmont 2023) | |
Retirement | Announced retirement after the Paris 2024 Olympics |
Controversy | Expelled from Olympic Village 2024 due to alleged off-field conduct; denied wrongdoing |
Social Media | Over 1M Instagram followers |
Education
Luana attended local schools in Asunción before pursuing collegiate swimming in the United States. She competed for Virginia Tech and later Southern Methodist University (SMU), balancing academics and high-level athletic performance. These institutions provided her with the platform to excel both as a student and an athlete, a rare achievement for Paraguayan swimmers.
Career Journey
Early Beginnings
Luana began competitive swimming in childhood, quickly rising through the ranks in South American championships and earning national titles, especially in the butterfly stroke events. Her victories allowed her to train internationally, leading to prestigious competitions such as the Pan American Games and South American Championships.
Olympic Appearances
She represented Paraguay in:
- 2020 Tokyo Olympics: Competed in the women’s 100m butterfly, finishing 6th in her heat and 28th overall; did not advance to semifinals.
- 2024 Paris Olympics: Again competed in the women’s 100m butterfly, placing 6th in her heat and 29th overall; retired from competitive swimming after this event.
Collegiate Swimming
Luana’s swimming at Virginia Tech and SMU was characterised by consistent high performance, if not medal-winning, and she placed 30th in the 100m butterfly at the NCAA championships both years. Her college swim career showcased her discipline and leadership in a global field.
Social Media and Influence
In addition to her athletic career, Luana built a significant social media following, amassing over one million Instagram followers at the height of her Olympic fame. Her online presence transformed her into a sports influencer, promoting brands and inspiring young athletes throughout Paraguay and beyond.
Medals, Awards, and Achievements
While Luana has not secured an Olympic medal, her record includes:
- Multiple national butterfly stroke records for Paraguay.
- Strong performances in South American and Pan American competitions.
- A historic role as the first female Paraguayan swimmer to qualify for the 100m butterfly at the Olympics.
Her dedication has pushed swimming into the national spotlight in a country where the sport previously received little attention.
Net Worth and Income
Luana Alonso’s net worth in 2024 is estimated at $1-2 million, with a monthly income of around $40,000. Income streams include:
- Swimming competition earnings.
- Collegiate athletic scholarships.
- Social media sponsorships and product promotions.
- Digital platforms like OnlyFans, which she launched after her initial retirement.
She owns luxury items such as a BMW and leverages her brand for endorsements, positioning herself as one of Paraguay’s wealthiest young athletes.
Year | Net Worth | Income per Month | Main Sources |
---|---|---|---|
2024 | $1-2 million | $40,000 | Swimming, social media, endorsements |
Controversies
Paris 2024 Olympic Village Incident
Luana Alonso was expelled from the Olympic Village in Paris after officials accused her of “creating an inappropriate atmosphere.” The controversy centred on:
- An unauthorised trip to Disneyland Paris after the competition.
- Alleged inappropriate conduct includes socialising with other teams, wearing revealing clothing, and failing to support teammates during events.
- Paraguayan officials stated her actions were “a distraction,” leading to her removal from the Village.

In response, Luana publicly denied wrongdoing, stating she left on her own terms and refuted allegations as “false rumours” designed to smear her reputation.
Fallout and Legal Threats
Luana considered legal action against media outlets publishing stories of her expulsion, further stoking the controversy. She described feeling mistreated by the Olympic Committee, emphasising disrespect as the primary factor in her early retirement.
Recent News
Retirement and Comeback Rumours
After deciding to retire immediately following her Paris Olympic event, Luana signalled a possible return to swimming, creating fresh buzz around her career. On Instagram, she stated: “Next year I’m coming back…I don’t know if it’ll be to competitive swimming”.
Media and Public Reception
Luana’s story continues to capture attention, from her outspoken resistance to official narratives, growing influencer status, and legal scrutiny surrounding Olympic controversies. The blend of athletic achievement and public spectacle has made her one of Paraguay’s most recognisable sports personalities.
Personal Life
Luana Alonso’s romantic relationships remain private, with no confirmed reports on a boyfriend or marriage as of mid-2025. She stands 5 feet 7 inches (170 cm) tall and weighs approximately 60 kg (132 lbs). Friends and teammates describe her as dedicated, vibrant, and resilient amidst immense public pressure.
Impact and Legacy
Luana Alonso has revolutionised Paraguayan swimming by qualifying for the Olympics, shattering national records and inspiring new generations of athletes. Despite controversies, her influence extends well beyond sports, affecting social media trends, athlete rights, and public perception of athletes in Paraguay.
Her legacy is one of hard-earned athletic achievement, emotional resilience, and ongoing debate about the pressures facing young Olympians in the public eye.
FAQs About Luana Alonso
Who is Luana Alonso?
Luana Alonso is a Paraguayan former competitive swimmer, known for her expertise in butterfly events and her appearances at the 2020 Tokyo and 2024 Paris Olympics.
Why was Luana Alonso expelled from the Olympic Village?
She was removed for “creating an inappropriate atmosphere,” including taking an unauthorised trip to Disneyland, wearing non-uniform attire, and allegedly not supporting her teammates.
What is Luana Alonso’s net worth?
Estimates put her net worth between $1-2 million with significant income from swimming, endorsements, and social media.
Did Luana Alonso retire from swimming?
Yes, she announced retirement after the Paris Olympics, but has hinted at a possible return to competitive sport on her social channels.
What impact has Luana Alonso made on swimming in Paraguay?
Luana is seen as a trailblazer, inspiring future generations, elevating the sport’s national status, and promoting athletic participation among Paraguayan youth.
How does Luana respond to controversies?
She has publicly denied allegations, asserted her autonomy, and may pursue legal action against media outlets spreading false rumors.